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Boucheron's Latest Collection Debuts at Cannes Film Festival

The 77th edition of the Cannes Film Festival is happening in France this week. And the event's red carpet is dripping in high jewelry from the world's most revered jewelers, as usual. 

Cannes boasts several photo calls a day featuring A-listers and notable up-and-comers. And celebs and their stylist tend to go big for them fashion-wise —piling on the latest (and occasionally custom) designer apparel and fine jewelry to pose for photographs that ultimately get blasted around the world through news outlets, trickling down to social media. 

All the venerable jewelry brands, including Chopard, Van Cleef & Arpels, Tiffany & Co., and Cartier, have come out to play on the various red carpets this week. And Parisian heritage fine jewelry brand Boucheron has scored some notable placements showcasing pieces from a collection that won't be released to the public until June 24. 

Let's take a look at what the heritage house has happening at Cannes: 

 

Boucheron Han So Hee
Boucheron boucles doreilles

Actress Han So-Hee wore an asymmetrical pair of earrings from Boucheron's next Carte Blanche High Jewelry collection, dropping June 24

 

Boucheron Alexa Chung
Boucheron bracelet

Boucheron house ambassador, TV host, and model Alexa Chung wore a bracelet that's also from the next Carte Blanche High Jewelry collection 

 

Boucheron Anja Rubik
Boucheron collier 2

Top and above: Boucheron ambassador and model Anja Rubik wore a necklace from the upcoming Carte Blanche High Jewelry collection 

 

Boucheron Mila Al Zahrani
Boucheron collier

Actress Mila Al Zahrani wore this necklace from Boucheron's coming high jewelry collection 

 

Boucheron Phillipine Leroy
Boucheron maharani
Boucheron couture bracelet

Actress Philippine Leroy-Beaulieu wore Boucheron's diamond and pearl brooch from its New Maharani collection; white gold Maille de Diamants hoop earrings with titanium and diamonds; white gold and diamond Epaulettes bracelets; and white gold and rock crystal Moon White ring

 

Boucheron Dilan Deniz

Actress Dilan Deniz wore the Quatre Radiant Edition pendant earrings and cuff, paved with diamonds on white gold; the Quatre Double White Edition large ring paved with diamonds on white gold with black hyceram; and the Quatre Black Edition large ring paved with diamonds on white gold with black PVD

 

All photos courtesy of Boucheron 

 

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